exporta.ai
Book a demoLog inStart free
Trade fairs

Anuga: dates, what is exhibited and how to prepare

Anuga is held every two years in Cologne, Germany, and brings together the international food and beverage industry across ten specialized segments.…

Published on 14 September 2026Updated on 21 September 2026

Anuga is held every two years in Cologne, Germany, and brings together the international food and beverage industry across ten specialized segments. Germany imported USD 145 billion in food and beverages in 2025. As a Spanish exporter, Anuga offers direct access to European retailers, distributors and foodservice buyers in a single event.

Fact sheet

Dates
2027-10-09 → 2027-10-13
City
Cologne, Germany
Venue
Koelnmesse
Organiser
Koelnmesse GmbH, junto con BVLH (Bundesverband des Deutschen Lebensmittelhandels e.V.), con la participación de BVE y DEHOGA como patrocinadores conceptuales
Frequency
bienal
What is exhibited
Se expone una amplia variedad de productos del sector de la industria internacional de alimentos y bebidas, organizada en diez segmentos especializados bajo un mismo techo.
Official website
https://www.anuga.com/

Source: Koelnmesse GmbH, junto con BVLH (Bundesverband des Deutschen Lebensmittelhandels e.V.), con la participación de BVE y DEHOGA como patrocinadores conceptualesData for 2026-09-14Verified on 21 September 2026

Sector imports in the country

USD · 2025
ChapterImports (USD)
04 · Dairy produce; birds' eggs; natural honey; edible products…14,055,617,422
18 · Cocoa and cocoa preparations10,873,981,441
02 · Meat and edible meat offal10,448,881,875
22 · Beverages, spirits and vinegar10,255,120,033
19 · Preparations of cereals, flour, starch or milk…8,597,288,613
20 · Preparations of vegetables, fruit, nuts or other parts of…8,385,642,263
21 · Miscellaneous edible preparations7,754,930,148
24 · Tobacco and manufactured tobacco substitutes; products…7,023,597,631
15 · Animal, vegetable or microbial fats and oils and their…6,151,029,895
03 · Fish and crustaceans, molluscs and other aquatic…5,172,180,947
16 · Meat, fish, crustaceans, molluscs or other aquatic…4,764,889,949
17 · Sugars and sugar confectionery2,658,581,711
11 · Products of the milling industry; malt, starches, inulin…1,076,401,487

Imports declared by each country from the world. Countries report with a delay: the period is the latest with consolidated data.

Source: UN ComtradeData for 2025Verified on 21 September 2026

Other fairs in the sector

Exporting to Germany through Anuga

Anuga is the world's largest trade fair for food and beverages. It takes place every two years in Cologne at the Koelnmesse venue, organized by Koelnmesse GmbH with BVLH (German Food Trade Association) and conceptual sponsorship from BVE and DEHOGA. The next edition runs from October 9–13, 2027.

Germany is Europe's largest food and beverage import market. In 2025, German imports reached USD 145 billion across thirteen product categories, led by dairy products (USD 14 billion), cocoa (USD 10.9 billion), and meat (USD 10.4 billion). Your sector's share determines which segments of Anuga matter to your sales strategy.

The fair is organized into ten specialized segments covering the full spectrum: from fresh produce and meat to beverages, confectionery, organic food, and specialty products. This structure means you can target buyers in your exact category rather than navigating a generalist event.

German importers and retailers operate through regional networks and buying groups. Anuga is where these decision-makers review new suppliers and negotiate contracts for the following year's sales. Attendance at Anuga signals commitment to the German market and creates opportunities for long-term distribution agreements.

Exhibitor support from Spanish chambers of commerce and trade promotion agencies often includes subsidies for stand design or co-exhibition booths. Check with ICEX, your regional promotion agency (Acció, Extenda, IVACE, or equivalent) and your sector association for current programs.

Questions about exhibiting at Anuga

When should I book my stand for Anuga 2027?

Anuga opens stand reservations twelve to fourteen months before the fair. Early-bird rates apply during the first three months. Contact Koelnmesse directly or work through an official German stand agency to secure space and negotiate terms. Registration typically closes three months before the event.

Do I need a German logistics partner to exhibit?

You can work directly with Koelnmesse for logistics, or hire a German stand builder and logistics provider. Many Spanish exhibitors use official stand agencies that handle setup, teardown, staffing, and catering. This reduces complexity but adds cost. Compare quotes from at least two providers six months before the fair.

Bring this analysis to your product

Create your free account: Exporta.ai reads your website, detects your HS code and tells you which markets to export to, with official data.

Start for free