Where your product is imported
The countries that buy the most of your heading, with the value their customs declared and how many of them make up half the market.
Picking a market on instinct — because a customer asked, because it is nearby, because somebody mentioned it at a trade fair — is what makes a first export expensive. Here is the starting fact: what each country’s customs declared they imported under your tariff heading. Not an estimate, not a market opinion — what actually came in. And alongside the ranking, the thing that decides: how many countries make half the purchases, which is what tells you whether to concentrate on one or spread across several.
| # | Country | Imported | Share | Cumulative |
|---|---|---|---|---|
| 1 | United States | $12.8B | 20.9 % | 20.9 % |
| 2 | Germany | $7.8B | 12.7 % | 33.6 % |
| 3 | Italy | $4.6B | 7.4 % | 41 % |
| 4 | France | $4.4B | 7.2 % | 48.2 % |
| 5 | Canada | $2.7B | 4.3 % | 52.5 % |
| 6 | Spain | $2.6B | 4.2 % | 56.7 % |
| 7 | Japan | $2.6B | 4.2 % | 60.9 % |
| 8 | Netherlands | $2.2B | 3.6 % | 64.5 % |
| 9 | United Kingdom | $2.1B | 3.4 % | 67.9 % |
| 10 | Switzerland | $1.9B | 3.1 % | 71 % |
| 11 | Poland | $1.9B | 3 % | 74 % |
| 12 | South Korea | $1.7B | 2.8 % | 76.8 % |
| 13 | Belgium | $1.4B | 2.4 % | 79.1 % |
| 14 | Australia | $1B | 1.7 % | 80.8 % |
| 15 | Türkiye | $909.2M | 1.5 % | 82.3 % |
| 16 | Sweden | $875.7M | 1.4 % | 83.7 % |
| 17 | Saudi Arabia | $800.1M | 1.3 % | 85 % |
| 18 | Austria | $707.3M | 1.2 % | 86.2 % |
| 19 | Romania | $628.9M | 1 % | 87.2 % |
| 20 | Greece | $611M | 1 % | 88.2 % |
| 21 | Malaysia | $601M | 1 % | 89.2 % |
| 22 | Portugal | $600.6M | 1 % | 90.2 % |
| 23 | Czechia | $547.9M | 0.9 % | 91.1 % |
| 24 | Denmark | $483.1M | 0.8 % | 91.8 % |
| 25 | Finland | $478.7M | 0.8 % | 92.6 % |
| 26 | Egypt | $433M | 0.7 % | 93.3 % |
| 27 | Norway | $406.6M | 0.7 % | 94 % |
| 28 | Colombia | $354.7M | 0.6 % | 94.6 % |
| 29 | Bulgaria | $345.8M | 0.6 % | 95.1 % |
| 30 | Morocco | $327.9M | 0.5 % | 95.7 % |
| 31 | Slovakia | $321.7M | 0.5 % | 96.2 % |
| 32 | Lithuania | $307.1M | 0.5 % | 96.7 % |
| 33 | India | $304.8M | 0.5 % | 97.2 % |
| 34 | Mexico | $281M | 0.5 % | 97.6 % |
| 35 | Israel | $272.5M | 0.4 % | 98.1 % |
| 36 | Hungary | $258.1M | 0.4 % | 98.5 % |
| 37 | Philippines | $250.8M | 0.4 % | 98.9 % |
| 38 | Argentina | $249.5M | 0.4 % | 99.3 % |
| 39 | Serbia | $217.8M | 0.4 % | 99.7 % |
| 40 | Luxembourg | $193.5M | 0.3 % | 100 % |
The share is over the total of the countries on this list, not over world trade.
Where the market actually is
5 countries make half the purchases on this list. The market is spread out, so the question is not which buys most but which is cheapest for you to serve: look at distance, the trade agreement and the paperwork each one asks for.
Compare these markets →What this figure does not tell you
A country importing a lot means there is demand, not that there is room for you. These figures do not tell your product apart from a cheaper competitor’s, and they do not say whether you would be let in. They are the first filter, not the decision.
The share is over the total of the countries on the list, not over world trade: the list is trimmed, and calling it world share would be false. A country importing a lot means there is demand, not that there is room for you: these figures do not tell your product apart from a cheaper competitor’s, nor whether you would be let in. They are the first filter, not the decision. Coverage is not the whole tariff; if your heading is missing, try the two-digit chapter.
United Nations · UN Comtrade ↗From a list of countries to a list of customers
Knowing where the buying happens is the start. Exporta.ai cross-references those markets with your product, your price and your certificates, and gives you the actual importers to write to. Start free.