embedded world Exhibition & Conference: dates, what is exhibited and how to prepare
embedded world is the world's largest embedded systems fair. In March 2027, Nuremberg hosts 840+ exhibitors and over 35,000 visitors from 140 countries.…
Published on 15 September 2026Updated on 21 September 2026
embedded world is the world's largest embedded systems fair. In March 2027, Nuremberg hosts 840+ exhibitors and over 35,000 visitors from 140 countries. For Spanish hardware, software and component manufacturers, it's the benchmark event to meet system integrators, OEMs and procurement teams across automotive, IoT, industrial and medical sectors.
Fact sheet
- Dates
- 2027-03-16 → 2027-03-18
- City
- Núremberg, Germany
- Venue
- Exhibition Centre Nuremberg
- Organiser
- NürnbergMesse GmbH
- Frequency
- anual
- What is exhibited
- tecnologías, productos y soluciones en el ámbito de sistemas embebidos, desde hardware, software, componentes y módulos, hasta sistemas, comunicación M2M, visión embebida, seguridad, diseño de IC e IP, y servicios relacionados.
- Official website
- https://www.embedded-world.de/en
Source: NürnbergMesse GmbHData for 2026-09-15Verified on 21 September 2026
Sector imports in the country
USD · 2025| Chapter | Imports (USD) |
|---|---|
| 85 · Electrical machinery and equipment and parts thereof; sound… | 226,360,935,915 |
| 90 · Optical, photographic, cinematographic, measuring… | 54,621,253,804 |
| 91 · Clocks and watches and parts thereof | 3,097,886,281 |
| 92 · Musical instruments; parts and accessories of such articles | 963,293,585 |
| 37 · Photographic or cinematographic goods | 735,354,958 |
Imports declared by each country from the world. Countries report with a delay: the period is the latest with consolidated data.
Source: UN ComtradeData for 2025Verified on 21 September 2026
Other fairs in the sector
- CES®Las Vegas
- IFA BerlinBerlín
- Light + BuildingFrankfurt am Main
- MWC BarcelonaBarcelona
What you need to know to export embedded systems to Germany and Europe
Germany imports USD 226 billion yearly in electrical machinery and related products—the backbone of embedded systems. Nuremberg is where the procurement decisions for these imports are made. Your customers will be there.
The fair splits into three zones: embedded systems exhibition, IoT & connectivity, and design and technology. Each zone attracts different buyers: automotive suppliers go to embedded systems; industrial IoT buyers to connectivity; component makers to design & technology. Identify which zone matches your product before you apply.
The fair receives engineers, procurement managers and system architects—not salespeople. Your booth demo must show technical depth: live code, integration examples, performance metrics. A static stand with only brochures will not generate qualified leads.
German buyers expect long lead times and clear roadmaps. If you commit to a delivery date, honour it. Embedded systems projects run 18–36 months; a supplier miss is costly. Bring your production calendar and stockage policy to every conversation.
NürnbergMesse publishes an exhibitor directory before the fair. Use it to pre-schedule 15–20 meetings with target importers and integrators. Cold calls at the booth waste your time.
Questions about embedded world and exporting to Germany
Do I need to pre-register my company to exhibit?
Yes. NürnbergMesse operates a formal application process. You select your booth size, product category, and submit company credentials. The deadline for 2027 has not been published; monitor the official website for the 2027 call in mid-2026. Most deadlines close 4–5 months before the fair.
What languages do I need at my booth?
English and German are essential. Most engineers speak English, but procurement and commercial contacts expect German materials: data sheets, price lists, terms of delivery. Hire a bilingual booth staff member or bring printed collateral in both languages.
How do I find buyers before I arrive?
Request the exhibitor directory from NürnbergMesse after you confirm your booth. Cross-reference it with German OEM directories, automotive supplier lists (VDA members), and industrial IoT consortiums. LinkedIn is also effective: identify target companies and their procurement contacts two months before the fair, then invite them to your booth.
Is there accommodation available in Nuremberg during the fair?
Nuremberg is a major conference city with 25,000+ hotel rooms. Book early; March is peak season. NürnbergMesse partners with hotel booking services on its website. Budget EUR 80–150 per night for 3-star hotels within walking distance of the venue.
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